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Fan3

Unlocking fandom through inclusivity and community.


Brand transformation for fandom platform Fan3, that bridges the gap between artists and fans, through live events and technology. Fan3’s mission is to create a better, more connected world for artists and their fans.



Visual Identity. Digital Experience. Brand Guidelines.









The Brief


Working alongside creative director Hazel Graham to create a fresh, approachable and vibrant digtial-first identity that works across multiple touchpoints and brings simplicity to new technology.












The Solution



The new identity epitomises the fluid relationship between fans, artists and digital experiences, fostering an inclusive community where everyone interacts as equals. 











© Sophie O’Connor Ltd  2024