DO BREATHE

Breathe well. Be well. Do well.

Do Breathe is a wellness brand that helps busy people with complicated lives to calm down, find focus, and live with more purpose and less stress.


Visual Identity. Art Direction. Social Content Creation. Brand Style Guides.






A brand refresh for Beta testing app to final release, working collaboratively with creative business lead Ben Davies and CEO Michael Townsend Williams.










THE POWER OF THREE

The logo combines the three principles ‘Breathe Well. Be Well. Do Well.’ whilst retaining the original heart icon.











Mark
© Sophie O’Connor Ltd  2024