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Do Breathe

Breathe well. Be well. Do well.

Do Breathe is a wellness brand that helps busy people with complicated lives to calm down, find focus and live with more purpose and less stress. They call this ‘welldoing’ - the sweet spot of your be, your why and your do.


Visual Identity. Digital Experience. Social Content Creation.







The Brief


A dual brand refresh for a Beta testing app through to final release, working collaboratively with creative business lead Ben Davies and CEO Michael Townsend Williams.












The Power of Three

The logo combines the three brand principles – Breathe Well. Be Well. Do Well. 











Mark
© Sophie O’Connor Ltd  2024
Contact me:
designbysophie@gmail.com