This Is Seaweed
AlgaeBoost Liquid
Seaweed
Biostimulant
AlgaeBoost Liquid
Seaweed
Biostimulant
Visual identity design for liquid seaweed biostimulant product AlgaeBoost, produced by This Is Seaweed. Made from organic, sustainably sourced Ascophyllum nodosum and designed to enhance plant growth, improve soil health and increase resistance to environmental stressors.
Logo Design. Visual Identity. Art Direction.

The Brief
Create an identity that cuts through the noise of the agricultural space – showcasing the unique product benefits while resonating with a professional audience of distributors, agronomists and growers.



The Logo
The AlgaeBoost icon is a fusion of the letter A and a leaf, symbolising both the product's natural origins and its powerful effect on plant health. The leaf represents the plant’s defense and growth response triggered by the biostimulant, while the bold A grounds the mark in strength and simplicity. The result is a modern and confident identity.





Testimonial
“Working with Sophie on the AlgaeBoost logo and brand design was a genuinely eye-opening experience. From the outset, Sophie took the time to truly understand our business, our target audience, and the direction we envisioned for positioning AlgaeBoost in the market. Her thoughtful approach made a real difference...
What impressed us most was how Sophie elevated the brand identity even further after our initial feedback. She carefully curated a color palette that perfectly reflects our brand values and selected a sleek, professional font to unify our logo, documentation and website. The result is a cohesive, modern and professional identity that truly sets AlgaeBoost apart.”
Paul O’Connor,
Founder, This is Seaweed & AlgaeBoost